Today, one of the most effective marketing vehicles is Email. Email marketing is cheap, easy to implement and more importantly effective.
Using Email, you can run promotional campaigns, newsletter subscriptions and discussion groups or simply enhance your levels of customer service with frequent product updates. Responses come instantly as you can embed your communication with links to websites or simply give a reply-to email.
QLC now brings you MailDirect, an email marketing tool that lets you manage your opt-in email lists, create email campaigns, broadcast email and track responses. Add to this the power of using SMS to add an extra media to your email marketing. MailDirect also lets you manage your opt-in SMS lists, create SMS campaigns and broadcast SMS. Leveraging our knowledge of Email and Internet technology, MailDirect has been developed to help our customers utilize Email as a powerful marketing vehicle.
MailDirect is not an application you can purchase & install, it's what we call a 'product-ised' service, or an application service.
MailDirect is hosted on our high-end servers, which ensures high-speed Internet connectivity, resulting in extremely low delivery times and zero choke of your bandwidth. You only upload your message and the list, all the rest is done through a very intuitive browser-based interface on the server and your Email / SMS communication campaign is ready to roll.
Translating to considerable savings in time, effort and actual cost of bandwidth - in short, efficiency and productivity right from the start.
